Tag Archives: seth godin

You Rock

Posted on March 14, 2010 by Mike

From SETH GODIN’S BLOG This is deceptive. You don’t rock all the time. No one does. No one is a rock star, superstar, world-changing artist all the time. In fact, it’s a self-defeating goal. You can’t do it. No, but … Continue reading →

Posted in Business/Marketing, Life | Tagged business, career, goal, help, Life, marketing, productivity, professional, seth godin, vision, work | Leave a comment

Risk and Reward

Posted on July 1, 2009 by Mike

From Seth Godin: The risk/reward confusion It’s easy to to adopt the policy of avoiding risk at all costs, that whenever possible, the products you launch or the engagements you have should be flawless and without downside. Here’s the problem: … Continue reading →

Posted in Business/Marketing, Life | Tagged business, marketing, reward, risk, seth godin | Leave a comment

Seth Godin Tribes Video

Posted on May 27, 2009 by Mike

During Country Radio Seminar Seth Godin was the keynote speaker and had much to say on the future of marketing and social media. In another recent presentation to TED, Seth argues the that the Internet has ended mass marketing and … Continue reading →

Posted in Business/Marketing, Media & Entertainment, Music Business, Technology | Tagged business, marketing, seth godin, Social Media, tribes | Leave a comment

CRS 2009 Already Off to a Good Start

Posted on December 10, 2008 by Mike

CRB recently announced that Seth Godin will keynote Country Radio Seminar 2009. In my opinion they could not have booked a better individual to kick off the seminar. Seth is not only a marketing and idea guru, he also is … Continue reading →

Posted in Business/Marketing, Music Business | Tagged country music, marketing, Music Business, Radio, seth godin | Leave a comment

Social Networking – Good for Small Business?

Posted on October 24, 2008 by Mike

This is a short video clip from American Express hosted openforum.com in which Seth Godin answers the titled question: Do social networks matter to your business?” Also check out another clip entitled “No One Cares About You” here.

Posted in Business/Marketing, Technology | Tagged marketing, seth godin, Technology | Leave a comment

The Marketing of De-personalizing

Posted on September 5, 2008 by Mike

Seth Godin gives some interesting and relevant insights and makes a good case for getting back to personalized authenticity……. Organizations will work tirelessly to de-personalize every communication medium they encounter. Radio ads used to be live, personal and spoken by an … Continue reading →

Posted in Media & Entertainment, Radio | Tagged advertising, broadcasting, marketing, Radio, seth godin | Leave a comment

The Sweet Spot

Posted on May 8, 2008 by Mike

Successful artists typically fall into two categories: passionate art and commercial appeal. A third category, between the two sweet spots, is a gap where artists can fall into and have a hard time working out of. Seth Godin explains in his blog: … Continue reading →

Posted in Media & Entertainment, Music Business | Tagged art, business, entertainment, Music, seth godin | Leave a comment

Work For The Tribe

Posted on January 31, 2008 by Mike

Seth Godin has written many excellent books and offers cutting edge insights on marketing, business and change for the future. Take his recent blog post on “Tribe Management”. All of us in the music and radio business should be thinking … Continue reading →